Event Management II Syllabus

HM 202: Event Management II

This course will expand upon the fundamentals of event management to further explore operations and logistics in the event management field.  Concepts of event production, design, registration, event-specific technology, funding, sustainability, human resources, overview of food and beverage planning, financial management, public relations, and more while working in a group setting to simulate an event management atmosphere will give students the edge that they need to excel in the events management field.

Student Learning Outcomes

Course Objectives: Upon successful completion of the course, students will be able to:

  • Demonstrate standard tasks of professionals in event production.
  • Apply standards of production professionals.
  • Discover industry techniques for producing successful events.
  • Plan and construct an event within a team setting utilizing industry standards.

General Education Objectives: Critical Reasoning

  • Learners will be able to comprehend material with clarity

How does this class apply to your career?

  • Learners will be able to harness their findings in the course to sufficiently leverage operations and logistics for an event in their current or future career.
Instructional Materials

Module materials include videos and external resources.

Minimum Technology Requirements

To complete this course successfully, access to a regular computer/laptop is essential. If you only have access to a phone or tablet, please check your local library for the assistant to access a regular computer/laptop. Chrome browser is highly recommended for this course. You may download the Chrome browser by clicking here. Access to a microphone and a web camera is needed for zoom meetings with the instructor. Excel and PDF readers are also required for this course. You may gain access to the following software below:

  • Download Free PDF Reader Software by clicking here.
  • Free access to web-based Office 365(including Excel) clicks here.

Additional technology requirement information can be found by accessing the Online College page.

Minimum Technical Skills Requirements

To complete this class successfully, you must be able to perform the following basic technical skills before starting the class

  • Use the learning management system.
  • Use email with attachments.
  • Download, save, and upload files between your computer, book website, and the online course room.
Course Policies

Incomplete Policy: Students will not be given an incomplete grade in the course without sound reason and documented evidence as described in the Student Handbook. In any case, for a student to receive an incomplete, he or she must be passing the course.

Student Evaluations:

Discussion 220 points
Participation

100 points

Module Assignments 200 points
Group Presentations 200 points
Final Group Presentation 280 points
Total 1000 points

Grading Scales

A = 90% - 100%                   

B = 80% -  89%        

C = 70% -  79%        

D = 60% -  69%        

F = below   60%    

Student Expectations

Completing online classes successfully can be challenging as they require self-discipline, time management, and self-motivation skills. You are expected to spend at least 6 hours per week on the class learning activities and assessments. It may require additional time for individual zoom meetings with your instructor if you need help. Being able to balance your school and other life responsibilities is not always easy. It can help if you do not wait until the last minute to completing class activities in small sections every day is helpful to ensure you are on track with your learning.

You are expected to log into your Canvas course room at least three times a week. This allows for course updates and feedback from the instructor in a timely manner.

Course Outline

Tentative and subject to change

Module 
Subject Matter
Assignment

One

On-Site Meeting and Event Destinations

  • Event destinations
  • On-site meetings

Discussions

  • Introduction
  • Event Destinations and On-site Meetings  

Two

Designing, Organizing and Producing the Environment for an Event

  • Event logistics
  • Event production, design, & lighting

Discussions

  • Event Logistics
  • Production, Design, & Lighting

Assignment

  • Group Roles & Event Selection 

Three

Managing the Technical Aspects of Events

  • Technical aspects of meetings, conventions & other events

Discussion

  • Meetings, Conventions & Events Technical Aspects

Assignment

  • First Group Presentation

Four

Registration and Event Technology, Marketing, Sales and Public Relations

  • Marketing, communications, & public relations
  • Research new multi-media technology for event organizers

Discussions

  • Registration and Event Technology
  • Marketing, Communications, & Public Relations

Five

Event Funding & Sustainability

 

  • Event sponsorship
  • Sustainable events

Discussion

  • Event Funding & Sustainability

Assignment

  • Second Group Presentation

Six

Management of Human Resources, Training and Supervision,

 

  • Human Resource Management 

Discussion

  • Human Resources Logistics Training and Supervision

Assignment

  • Group Check-In Assignment

Seven

Food and Beverage Planning

 

  • Guides to food and beverage for events.

Discussion

  • Food and Beverage Planning

 

Eight

 

Event Speakers, Presenters, and Entertainment Coordination

  • Finding speakers for an event

Assignment

  • Final Group Event Presentation

Nine

Financial Management

  • Cost, Pricing, & Profits in the Event Industry

Discussions

  • Financial Management
  • Determining Costs, Pricing & Profits

Assignment

  • Individual Group Event Survey Report

 

Ten

 

Long-term Legacy, Impacts and the Future of Events Industry

  • Chapter 19 - Long-term legacy and impacts [PDF]
  • The future of events industry

Assignment

  • Future of Events; What kind of impact or long-term legacy would be left behind from the group event

Eleven

Course Wrap-Up

Discussion

  • Course Reflection [Optional]
Communication

Emails will be responded to no later than 48 hours or by the end of business on Monday for mail received over the weekend.

College Policies

Academic Honesty Policy
The college has a firm policy against academic dishonesty, including cheating or plagiarism. Students guilty of academic dishonesty will be administratively dropped from the course with a grade of ‘F’ and subject to disciplinary action, which may include suspension and dismissal. 

Please refer to the Academic Honesty Policy for detailed information.

Technology Support
To be a successful online learner, certain technologies are necessary. Please click here to review the essential technology requirements of the college. Please keep in mind that certain classes may have additional technical requirements. You should be able to find additional technical requirements in your syllabus or your canvas course room. If you have any questions about the technology requirement, please do not hesitate to reach out to us at 1-800-344-4522 or 304-697-7550 or support@hjc.edu

Accessibility Information
Huntington Junior College is committed to full compliance with Section 504 of the Rehabilitation Act of 1973, and the Americans with Disabilities Act of 1990. For detailed information regarding the policy, please click here. Please do not hesitate to reach out to us at 1-800-344-4522, 304-697-7550 or pjustice@hjc.edu if you have any additional questions.

Copyright Policy
As an institution of higher education, Huntington Junior College strongly believes in intellectual property. As such, Huntington Junior College respects intellectual property and has made it a priority to ensure all employees and students respect the copyrights of others. If you have any questions about our copyright policy, please click here to access the copyright policy.

Privacy Policy
The college understands the importance of protecting your information and privacy. Please click here to access information on the Family Educational Rights & Privacy Act.

Other Student Success Services
Please click here for other student success services information, such as financial aid, lab hours, parking, library, transcripts, and career services on the college

If you need to speak with a person regarding any college policies and guidelines, please don't hesitate to get in touch with the college at 304-697-7550 or 1-800-344-4522

This information is standard for each course but specifics may vary based on the delivery method of the course you are taking. Please follow the information provided by your instructor.

This syllabus is subject to change.